These dramatic pictures, taken near Seal Island, in False Bay, are part of a decade-long campaign to promote positive awareness of great white sharks, which are classed as "endangered" largely due to being hunted by man.
It's a worthy ambition, but one that I think will be hampered by a few small problems.

I might be being pessimistic on this, but who is going to look at this picture and think 'All my negative images of the Great White are clearly irrational. I will now have only a positive image of this 15 foot torpedo with teeth'?
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